St Moritz is the first ski resort to accept Bitcoin as a way of payment

St Moritz in the Engadin Valley is the first ski resort that is accepting guests to pay for ski passes using the cryptocurrency Bitcoin.

Engadin St Moritz - Photo Courtesy Switzerland Tourism
Engadin St Moritz – Photo courtesy Switzerland Tourism

As per the SWI (swissinfo.ch) website, Swiss public television, SRF and the newspaper Südostschweiz, St Moritz lift company will be the first company to accept Bitcoin. Markus Melli, company director of St Moritz ski lifts told Südostschweiz he was not worried about the Bitcoin bubble bursting – despite its value surging from $1,000 (CHF990) at the beginning of the year to above $17,000 earlier this month.

 

He believes that they need to keep up with times, specially when it comes to digitalisation. They also accept Euros.

SWI also states that, according to Swiss Bitcoin specialists there are just over 200 companies in all sectors of Switzerland that accept payments in the currency.

A skier comes down the slopes at St Moritz - Photo courtesy Switzerland Tourism
A skier comes down the slopes at St Moritz – Photo courtesy Switzerland Tourism

 

Read more at swissinfo.com

For more on St Moritz, visit https://www.stmoritz.ch/en

 

To keep on having more news on the ski business, keep on checking at https://www.the-ski-guru.com

Photo compliment of  St Moritz – photo by Filip Zuan

Read our article on tips on driving to the mountains here.

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