Copper Mountain News and recap of the season by GM and President Dustin Lyman
In a letter from Copper GM and President Dustin Lyman, he expressed that overall, they had a successful ski season, with 313 inches of snow, receiving 98 inches in March alone, breaking the record of the resort’s snowfall for the month since the opening date, 47 years ago.
Copper has welcome IKON passholders for the first time and will keep on partnering with Alterra on the IKON pass next season, in addition to offering Copper Season Passes and Four Packs. With Copper’s new Premier and Premier Pass Plus options, guests will receive special access to select lifts just at the former Secret Pass offered, but a host of other benefits including the Athletic Club and close-in parking to maximise the guests’ time at the resort.
Copper Mountain is having a USD 100 million multi-year transformation and will continue this summer with several projects on and off the mountain. The new Tucker Mountain lift will provide access to expert terrain that was previously accessible only via snowcat or by hiking. It will run from the base of the Blackjack lift to the top of The Taco. Solitude Station will be no more as of the 2020/21 season as they are constructing a brand new 25,000 square foot mid-mountain lodge that will include a full – service casual restaurant, full-service bar and lounge, private dining area, cafeteria and incredible views of the Ten Mile Range.
An empty gondola fell off American Eagle new lift from manufacturer Leitner-Poma. No one was injured in a test-run incident, the lift will still open in Copper Mountain this Saturday.
A new Leitner Poma empty gondola cabin has crashed to the ground in Copper Mountain on Monday. Nobody was injured in this incident. The lift is scheduled to open Saturday, it was announced by the Summit County ski resort.
This incident happened at 11 AM, just after the gondola took off from the American Eagle base terminal. The lift was not open to the public as this happened during a testing procedure.
Leitner-Poma, the construction contractor, has reviewed the lift and concluded that it was not damaged. Copper Mountain is working closely with Leitner-Poma and the Colorado Passenger Tramway Safety Board to ensure that the American Eagle lift will operate safely and reliably.
Alterra is expecting to sell 250,000 of the new IKON Pass while Vail Resorts stated that their sales of the EPIC Pass are up thanks mostly to the $99 military pass. This was the excerpt heard during the annual Governor’s Tourism Conference at the Talisa Hotel in Vail. The “Trends in ski” panel with Alterra’s Head of Sales Bob Stinchcomb, Vail Resorts marketing chief Kieran Cain and Powdr’s Jennifer Rudolph.
Lauren Berlamino, of Karsh Hagan, a marketing, design and tech company started the discussion with where the whole ski industry is in Colorado, noting the challenges of shorter seasons due to climate change and aging demographic. The opportunities to be had are the experiences beyond skiing and the leading the way in sustainability.
One-fifth of skiers are 55 years or older, with some of the most avid participants are aged 70 and older. Skiers and snowboarders visits in the country have increased from 8.7 million in 1996-97 to 9.2 million in 2017-18. Berlamino states that this growth does not correlate with the overall population growth over the past years.
“It kind of sounds like we’re facing an uphill battle, but really Colorado is doing amazing in this industry,” she said. “I think nobody’s better positioned than our state to continue to ride this momentum and be successful amidst all this change that we’re seeing.”
According to the National Ski Areas Association, Colorado’s share of overnight ski trips in the calendar year of 2017 was 21 percent, followed by California at 13.7 percent. Of the 53.2 million skier visits, that’s about 11 million visitors to Colorado.